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Defining The New Normal

SOMETHING PREVIOUSLY ABNORMAL

THAT HAS

BECOME COMMONPLACE

We develop growth companies that chase the New Normal of their industries. We combine industry thinking with entrepreneurship and investment expertise to create value and unique group synergies.

Our Companies

We found, co-found, invest in and incubate growth companies.

New Normal Growth Services

Independent expert companies helping growth companies and ambitious enterprises succeed in a digital world.

New Normal Venture

An entrepreneurial industry-driven approach to venture investments. Focus on software- and technology-enabled companies with global potential. Key sectors are B2B software platforms, SaaS, Finch and IoT.

Tilamork Lifestyle Industries

B2C companies at the intersection of e-commerce, brand and digital media, where we can rethink business models with the use of technology.

Navigating the Systems of Life

Somehow, deep down, I always knew I would end up working with programming. While the road that led me here included many twists and turns, I look back now and appreciate my choice to take the path less traveled. It shaped the passionate person I am today, helping me excel with both my hobbies and with my work. I guess...

Telling stories

I have a thing against adjectives. They’re not storytelling. They’re cheap attempts at persuasion. Storytelling means inviting the audience on a journey, which requires nouns and verbs in order to be engaging. The effect you want is for the audience to come up with the adjectives themselves. It’s always about the...

From hardcore coding to nature's roar

I have always been passionate about computers. I began learning and coding actively when I was in the 7th grade. At first, I focused on smaller, personal projects. But that sparked the fire for my later passion as I learned more and developed my...

STORIES

JOIN THE

NEW NORMAL

We are always looking for talent to join our team. Check out the openings in our group companies.

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