About Us

We define the New Normal

We are a software group in the drivers’ seat of the intelligent API economy.

As capital providers and company builders with a hands-on, entrepreneurial approach we incubate, fund and scale independent best-of-breed software companies with global ambitions.

We are experienced technologists, company builders and financial experts that systematically build high growth ventures by developing the potential within people and the technology created by them.

We focus on what
matters the most

People, product,
customers and
growth.

We are a group of independent software companies, investing with a long term perspective

We incubate, fund and scale independent best-of-breed software companies, by rethinking business models with an intelligent API approach through three vehicles

New Normal Labs: Our venture factory that co-found, incubate and grow new ventures.
New Normal Ventures: Seed and early stage venture investments.
New Normal Software: Industrial long-term ownership.

Interested in partnering?

Who we are

Meet our Board Members and Group Advisors, who manage our investments and support our portfolio companies and CEOs.

Aleksander Farstad